Actions

  Print Article
  BookMark Article

Categories    Category List

  Advice
  Aging
Arts
  Arts And Crafts
  Ask An Expert
  Automotive
  Banking
  Break-up
  Budgeting
Business
  Business Management
  Cancer Survival
  Career
Cars And Trucks
  Casinos
  Causes And Organizations
  Cell Phones
  Cheating
  College And University
Computers
  Computers And Technology
Cooking
Crafts & Hobbies
  Culture
Culture And Society
Current Affairs
  Dating And Relationships
  Death
Disease & Illness
  Domain Names
  Drop Shipping
  E-Commerce
  Electronics
Entertainment
  Environment
  Etiquette
  Ezines And Newsletters
  Family Concerns
Fashion
  Fiction
Finance
  Finances
  Financial Planning
  Food And Drinks
  Forums
  Gadgets And Gizmos
  Gambling
Gardening
Health & Fitness
Home
Home & Family
  Home Business
  Home Improvement
  Home Management
  Human Resources
  Import Export
  Infants And Toddlers
  Innovation
  Inspirational
  Insurance
  Intellectual Property
Internet
Internet Business
  Jobs
  K-12
  Medical Business
  Medicines And Remedies
Men Only
  Motivational
Motorcycles
  Nature
  Opinions
Our Pets
  Personal Development
  Pets And Animals
  Podcasting
  Pregnancy And Family Pla
  Presentation
Product Reviews
  Quotes
  Recreation
Recreation & Sports
  Recreation And Leisure
Reference & Education
Relationship
  Religion And Spiritualit
  Screenplay
  Search Engines
  Self Help
Self Improvement
  Selling
  Shopping
  Short Stories
  Society
  Speaking
  Sports
  Structured Settlements
  Supplements And Vitamins
  Team Building
  Technology
  Telecommuting
  Telesales
  Television
  Tools & Resources
  Travel
Travel & Leisure
  Video
  Web Development
Weddings
  Wellness, Fitness And Di
  Womens Interest
  Work Life Balance
  World Affairs
Writing & Speaking

Online Now    Online Now

Guests Online (101)

Baiduspider (19)

Bing (4)

Googlebot/2.1 (2)

Baiduspider (1)

Bing (1)

Yandex (Russia) (1)

Author Login    Author Login

Welcome Guest! Please login or create an account.

Username:

Password:



If you do not have an account yet, you can register ( Here ), or you may retrieve a lost user/pass ( Here ).

Navigation    Navigation

   10 newest articles RSS

Author Highlights    Featured Author

Ioan Margineanu
Bucharest

View My Bio & Articles


Katalin.23 Cseke.12
Humble

View My Bio & Articles


James Dalton
Los Angeles

View My Bio & Articles


DisclosureDisclosure

You should assume that the owner of this website is an affiliate for the provider of goods/services mentioned on this website. Sometimes the owner may get paid a commission if you purchase the product when following a link.

How Benefits From The Apple/AT&T Arrangement

Author : Reg Tittle

Submitted : 2010-10-10 18:37:56    Word Count : 798    Popularity:   17

Tags:   apple iphone, iphone, smartphones

Author RSS Feed   Author RSS Feed

When looking at the Apple iPhone and AT&T, you have to ask the question- is exclusivity a good thing? The answer to the question depends on what side of the market you fall. If you are a phone user, exclusive agreements are hardly ever a good thing. By contrast, if you are a retailer or provider of services, exclusive contracts can help boost profitability and market share. Here is a discussion of both sides of this coin.

Apple entered into an agreement with AT&T so that AT&T is the only provider of cell phone service for Apple's highly regarded iPhone. If you happen to be an Apple or AT&T customer already, this is a good setup. Apple makes money off of the sale of every iPhone and it collects royalties from AT&T for every cell phone contract sold to an iPhone purchaser. Not a bad deal for Apple. AT&T profits because in theory every Apple iPhone sold will have to buy an AT&T cell phone agreement. Nice piece of the cell phone service pie for AT&T. As far asboth companies go, there is a lot of money to be made from this agreement. Also, it saves Apple the hassle of having to make different phones or different SIM cards for all of the major cell phone service providers. From the perspective of Apple and AT&T this is a great arrangement. However, this agreement of the Apple iPhone and AT&T has opened up the door to a large hacking movement. I am not sure that this is such a bad thing for Apple, although they claim different. Owning and using an unlocked phone is a status symbol in itself, a subtle way of "sticking it" to corporate America. Apple may just be selling more phones because of this. It is free and effective advertising resulting in sales for Apple. I'm sure AT&T does not appreciate the hacking, as they have nothing to gain from it. This is the corporate end of the Apple iPhone and AT&T equation.

What does the exclusive agreement with the Apple iPhone and AT&T mean to the iPhone customer? It means that there is a limited way of owning this phone. If you already have a relationship with a cell phone provider other than AT&T and do not wish to change, then owning an iPhone is going to be challenging. What if you love the iPhone's music and content options but do not want to use it as a cell phone? The Apple iPod does not offer internet access, but it offers all of the iPhone's music and content options. One of the main selling points of the iPhone is internet access and music functionality. If you enjoy MP3's, videos, TV shows, and movies then the iPhone is a the perfect device. However as soon as you go to open up your iTunes account and plug your phone into your computer you will be asked to sign up for AT&T's cell phone service with your credit card. If you do not pass their credit check or if you do not want to use AT&T this limits you and actually excludes you from using the iPhone. In this scenario the Apple iPhone and AT&T agreement is bad for consumers because it limits free and open competition in the marketplace. AT&T has no incentive to offer any specials on cell phone service to iPhone customers.

However, no one likes to be shut out, not even once. Stating you have an exclusive agreement is an open invitation to every hacker on earth to prove your agreement is not exclusive and they will find a way in. This is exactly what has happened and in this case the consumer may benefit, even at the risk of Apple's wrath.. There are free unlocks available for your iPhone on YouTube for versions of their firmware up to 1.1.3. There are software unlocking programs available for under $100 that will unlock your iPhone in with just a few clicks. An unlocked phone will work with T-Mobile and AT&T in the US or on any other standard GSM cell phone network. All you will need is the correct SIM card. Plus, with the unlocks available, you do not have to use the cell phone service at all. You will still be able to download content to your phone either via your computer or via WiFi. Furthermore, you can get Skype VOIP service for your iPhone and get around the whole cell phone issue entirely. This is how the Apple iPhone and AT&T agreement has ended up. It looks like in the long run AT&T could be the loser.

Author's Resource Box

Looking for FREE iPHONE IDEASCheck out the Apple Toys Store >Click Here

www.appletoysstore.com

Article Source:
www.1ArticleWorld.com

 

  Report Article
Badly Written Offensive Content Spam
Bad Author Links Mis-spellings Bad Formatting
Bad Author Photo Good Article!